業務内容
Proposal, advice and project management for digital utilization in prefectures, cities and towns (municipalities)
■ Advising on digital marketing and public relations for local governments
・As local governments are being asked to adopt a marketing mindset when disseminating information, we will provide advice on the entire project, including business planning, specification creation, and effectiveness measurement.
・Providing advice on various aspects of digital marketing, such as advertising operations (Google, Meta, Yahoo!, X, LINE, etc.) and effectiveness measurement
・Creating organization-wide rules to be followed when implementing digital marketing (e.g., how to manage Google Analytics, how to manage Tag Manager, etc.)
・Advice on human resource development and organization building (implementing marketing training, advising on defining structures and roles, etc.)
■ Implementing information dissemination projects by local governments
・Project manager for digital promotions by local governments (media planning, advertising operations, creative creation, etc.)
We will summarize the trends in our specialized fields and make proposals and reports to the departments in charge of business operations in local governments.
■ Advising on DX promotion organizations in local governments
・As an advisor to the department promoting the introduction of DX, support the review and improvement of each department's operations
・Advice on human resource development and organization building (implementing training on DX implementation, advising on defining structures and roles, etc.)
<Responsibilities>
■ Account management and consulting services for various local governments
■ Lead local government projects in cooperation with members of each department
応募資格
