仕事内容
■We are looking for a Marketing and Communications Manager (candidate) for the Business Planning Team of the EV Charge Station Division. You will lead the marketing and communications work in the business division that promotes the development of charging infrastructure, which is key to the spread of EVs, which plays an important role in decarbonization and GX.
■Business Features The feature of PowerX's EV charging station business is that not only do we develop and manufacture ultra-fast chargers with storage batteries (Hyperchargers) in-house, but we also develop and vertically integrate everything related to charging, including the back-end system that supports optimal operation of ultra-fast chargers and the app that allows you to complete reservations, use, and payments for ultra-fast chargers on your smartphone, and provide services. As a manufacturer, PowerX manufactures and sells ultra-fast EV chargers and has them introduced to premium imported car brands, and also operates its own EV charging business to provide charging services to general EV users. In addition, we use the storage batteries built into the ultra-fast EV chargers to provide energy management and resilience to the installation facilities. PowerX manufactures and sells ultra-fast EV chargers as a manufacturer, and provides EV charging services to ToC customers through its own EV charging business. In this position, you will lead marketing and communication operations to expand and accelerate the charging infrastructure business on both the ToB and C sides.
■Job Description- Planning and execution of ToB and ToC marketing strategies- Business division related PR activities- Planning and execution of digital marketing measures to acquire new customers- Planning and execution of new businesses and building and execution of marketing strategies- Planning and management of marketing events, exhibitions, etc.- Planning and creation of owned media content- Promoting projects in collaboration with internal and external stakeholders- Analyzing marketing data, measuring effectiveness, and creating reports
■Company-wide IT tools- Google Workspace (Gmail, G-cal, Gmeet, etc.) - Slack - Notion - Dialpad - SmartHR - Money Foward - Backraku, etc.
応募資格
| Required Skills | - 3+ years of work experience in the field of marketing or communications- Knowledge and experience in BtoB and BtoC marketing- Practical skills in digital marketing (SNS, SEO, ad management, etc.)- Advanced project management skills- Strong interest in the EV industry or decarbonization industry- Native or advanced level Japanese language skills- Business level English skills | | Welcome Skills | - Marketing experience in new business planning and startups - Experience building and using marketing-related tools (Google Analytics, Google/Yahoo!/Facebook Ads, Salesforce, Looker studio, other CRM tools) - Experience in startups and fast-growing companies - Experience in market research and acquiring and analyzing customer insights | | Desired profile | - People who can proactively tackle new challenges and difficult tasks- People who are good at coordinating both inside and outside the company- People who enjoy constantly changing situations and can flexibly respond to change- People who can identify issues and take action independently- People with strong communication skills (written and verbal)- People who can proactively catch up in areas where they have no experience |
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